RDK Group had the privilege of working  on the successful launch and TV commercial production for Toyota’s All-New Yaris Cross Hybrid EV, a game-changing vehicle for the Lao market.

Compact and equipped with a full array of options, this hybrid SUV is perfect for both city driving and venturing into the outskirts. With its cutting-edge design and advanced features, the Yaris Cross Hybrid EV offers a unique blend of luxury, performance, and fuel efficiency, making it the ideal choice for modern drivers.

Our team at RDK was responsible for producing the commercial, from the story board, to shooting locations scouting, actors selection, ensuring that the message of innovation and sophistication was communicated effectively to the Lao audience. Working closely with Toyota Laos, we developed a visual narrative that reflected the car’s ability to enhance everyday driving experiences.

Now officially launched, the Yaris Cross Hybrid EV is available for viewing at Toyota Square Parkson and all Toyota showrooms across Laos. RDK Group is proud to have contributed to bringing under the spotlight this revolutionary vehicle to the Lao market.